DoubleRecall, an advertising platform that increases consumers’ recall of brand attributes while also giving media and game publishers a way to make money and increase conversions without a paywall or registration process.
DoubleRecall provides the same straightforward user experience on both web and mobile: if you want to level up in a game, or access premium content without a paywall, simply read a short message from an advertiser, then type in a phrase or keywords highlighted in the message. From there, you can choose to interact with the brand’s social tools. Even without the added social component, the DoubleRecall platform showed an 11x increase in user recall and up to a 90% engagement rate.
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