Marketing ROI Calculator

Marketing ROI Calculator website  ·  2 comments
Marketing ROI Calculator Visit
Is Twitter making you money? Find out.

Is Twitter making you money? What about Facebook or Email Newsletters?
A very nifty mini-app to calculate if you are making or losing money on your marketing.
Discover how much you need to spend to earn every $1
iphone app out soon.

App submitted Tue 9 Nov '10
Tags marketing tools



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Comments

Taariq Lewis What if you don't have Twitter Campaigns that are measured on sales, but on customer engagement or branding or even customer service? How do you track how much money you're making? Wed 10 Nov '10  ·  Flag
Alan O'Rourke Customer engagement or branding are nice but ultimately you need to make money or you would not be in business for long.
Engagement and branding are interim steps to a longer goal of getting and keeping customers who spend money.

If you help someone through customer service and they come back to buy from you again I would argue it is a success and that can be measured.

At the point a customer spends money you track the analytics or ask them how they heard about you and attribute that back to a campaign or campaigns. Wed 10 Nov '10  ·  Flag