TweetRush is a test bed for our new analytics engine called Rush Hour. Basically Rush Hour, instead of looking at page view and clicks, looks at actions and events. These can be located anywhere in the logic that drives any web application.
With TweetRush, we use Rush Hour to analyse the tweet or message sending action of public messages sent via twitter. These come from various sources, the Twitter website and the many Twitter API applictions. We choose to analyse Twitter public data, as all the team love Twitter and its got a large volume of actions that we can analyse in order to test the load capabilities of Rush Hour.