How influential do you really think you are? You know what they say...sometimes it's not so much what you know as who you know. Klout works along those lines. It is a social analytical business tool that tracks the impact that your messages make and also analyzes your friendships and professional connections and your influence on them. Klout is an app that's all about personal publishing analytics and understanding the impact of your messages. Read more
I’m a great believer in people writing some sort of record of their lives and I don’t just mean the rich and famous. There a far too many gravestones in the world with no story attached to them as far as I’m concerned and so getting people to jot down just some basic daily or weekly events is a start. There are wider implications of course and even though many people will consider their lives mundane and of no interest whatsoever to anyone else the generations that follow will probably see things in a different light. From a social history angle, ... Read more
I love meeting up with old friends and talking about the stuff they are listening to on the radio. Its always funny when i ask which station and they tell me about some obscure radio station I've never heard of. The tell me it just plays stuff they want to hear with little or no intervention from mouthy DJ's. Bliss. Myxer Social Radio is a bit like that. Myxer is a free social networking and chat tool for your desktop and mobile that provides a music service that changes the way you interact musically with your friends. Read more
I’m not sure about some of the functions on this one. Whilst I can see the merits of a few I can see the at least one of them causing some confusion amongst restaurant staff as well as diners. As a reservation management system and customer reporting tool it looks to have all of the bases covered to enable business owners to monitor diner volumes and cancellations. It could also be a useful marketing tool. Read more
If you’re looking for a cheap and cheerful way to give your marketing activity a bit of a boost then this simple little app might well be worth considering. The only issue as far as I can see is that you’ll have to know the dates of your customer’s birthdays as well as their mobile phone numbers to make use of it. Read more
Clingle is what's known as a geo-social mobile check-in tool and adds a bit of very cool spice to your text messages. With Clingle you can send a private message so that the recipient gets their note in the form of text, photo or video either immediately or when they check-in at a restaurant, hotel or event. Read more
What do you do when you want to continue a dialogue or online session when you move away from the device you are conversing on? With most people the two options are either the complete abandonment of the session or a long delay while you log on to another device which can mean a vital loss of continuity and often the cessation of the conversation. Folloyu is a free tool for your iPhone or Android that enables an online session to be continued on a different device from the exact point it was left in a matter of click. Read more
This is a simple little app that could help businesses of all shapes stay firmly in the minds of valuable customers. The alerts generated by the system don’t even have to carry a selling message as they can simply be important reminders from say an accountancy firm that needs to alert clients about tax or company return deadlines. Alerts can be sent via email or SMS and they can all be customized to carry your businesses logo, other images and text content. From the forms page you can create your required alert for a particular customer and then schedule when ... Read more
This looks like a great little marketing tool and is based on the theory that businessesprobably miss out on a lot of opportunities to get their message across on a number ofoccasions throughout a working day.Why? Because every email sent presents a platform to get a message across and withWrapMail you can now ensure that recipients see a whole lot more than just the originalmessage you sent them.It’s a simple concept. By signing up your emails will be re-routed through a WrapMail hostedserver. Enterprise customers can of course host it themselves. Staff sending emails need donothing different as the clever ... Read more
It's all very well putting together a great looking website but if you don't have the tools to analyze the data you receive quickly and efficiently you could be missing a great opportunity to optimize your website's effectiveness. SiteOpsys is a business analysis and marketing tool that features over thirty brilliant tools to make your web analysis easy and productive. SiteOpsys is a product that offers over thirty proficient automated tools categorized into seven categories that help an analyst, search engine optimization consultant, webmaster, website developer or a website owner to analyze the website for various SEO and website ... Read more