GetFeedback - Online Surveys for a Mobile World
In today’s competitive and fast-moving ... More
GetFeedback - Online Surveys for a Mobile World
In today’s competitive and fast-moving business environment, we all need feedback to make great, well informed business decisions. Whether those are decisions about how to treat employees, keep customers happy, make great products, grow sales, or steer the company. All business decisions, really.
Importantly, it’s not just the top executives at the largest companies who need to make great decisions. It’s HR managers, marketers, product managers, creative designers, business development reps, sales professionals, and executives, spanning companies of all sizes, in every industry, in every part of the world
The desire to make great decisions has created a $2B market for online research and survey software, which we’ve all witnessed in action. A company might send a link to a plain white form asking the recipient to answer 25 questions. If the questions are answered accurately, the company now has the data they need to steer the business.
Around the turn of the century online survey technology was revolutionary. Gone are the days of the door-to-door survey, the telephone survey, the fax machine survey, and the in-person focus group. Business professionals are now able to construct survey questions online and connect with users via the web browsers
However, in today’s world, with the explosion of mobile computing, the technology that powers the $2B survey software market is once again fundamentally changing. Why? Because our audiences now expect every experience they have with every company to be incredible on the device they wake up with, eat with, sleep with, and live with: the smartphone. Furthermore, the adoption of modern apps like Youtube, twitter, instagram, and facebook have retrained our audiences to expect simple, visually-rich, engaging experiences on our mobile devices
Today there are 1.5 Billion smartphones, and in a short number of years we will see 5B smartphones globally (source: http://bit.ly/1a7Ev4L). Already, around 50% of all surveys are opened on a smartphone or tablet, that’s +330% growth in the last 2 years alone. (source: http://bit.ly/1a7Ettu). How will your company evolve in this rapidly changing world, and how will you and your colleagues continue to make great business decisions?
GetFeedback is a modern survey marketing application designed and built for today’s world, allowing anyone to easily create an online survey experience with perfect branding, beautiful imagery, even embedded video.
More importantly, GetFeedback will dynamically re-size and re-format every survey to display perfectly on every smartphone, every tablet, and every browser. The result? Your business can deliver an amazing, fun, engaging experience for your audience that results in better response rates, better feedback, and better business decisions.
Who said online surveys can't be fun? View a product demo and live examples at www.getfeedback.com
GetFeedback is still in Private Beta but the first 100 FeedMyApp readers using the invitation code below jump to the front of the line and get immediate VIP access:
Last updated 2 Oct 2013
Published 2 Oct 2013
In days of old, the only real feedback that a business would get would be an 'over the counter' one from a disgruntled customer. And even then, it is said that for every person that complains, there are another six who will simply tell their friends...who tell their friends. Things have moved on from those days and meaningful knowledge has been gathered via everything from door-to-door surveys to in-person focus groups. But the single biggest change in survey gathering has occurred since the turn of the century. The online survey business now generates in excess of two billion dollars annually and the cost of finding out everything from how to keep our employees happy to how well a product is doing in the marketplace can be astronomical. GetFeedback makes surveying available to everybody that makes it easy to create beautifully presented surveys on all your devices including mobiles and your web browser.
In today’s competitive and fast-moving business environment all businesses need genuine feedback in order to make well-informed decisions. Those decisions may center around how we treat our employees or how we keep our customers happy. They could also include finding out how a new product is being accepted or which new products are being asked for. Or it could simply give you a guide on how to grow your sales or show you in which direction the company should be heading. These decisions are needed right the way through your complete business from HR managers, marketers...