Peace of Mind - Ad and Content Blocker View website Apple iTunes

An easy-to-use app to filter out the ads, data and tracking mechanisms from your mobile

Developer description

Peace of mind grants a relaxed browsing experience, keeping away the litter from your screen and ... More

Editor's review

Published 27 Dec 2015

While I can totally see the need for developers to have ads, data and tracking mechanisms built into their websites, it doesn't make it any less a pain in the ass for the viewer. Not only could there be a possible breach of security involved but unwanted ads and data uses up precious bandwidth and slows down your speed of service. It's even worse when viewing on your mobile because the screen is smaller and bandwidth is even more limited. The aptly named Peace of Mind is a privacy and security app for iOS that is an easy way to block ads, media data and tracking mechanisms and keep the litter away from your browser.

Peace of mind gives you a more convenient and relaxed browsing experience by blocking the ad clutter from your screen and your connection. Ads, pop-ups and tracking mechanisms can be extremely annoying - especially on your mobile. Apart from the bandwidth and speed issues, you can never really be sure which of your private information is being tracked and stored somewhere out there.

The Peace of Mind Ad Blocker is a simple app to use with a quick setup and just three toggleable switches to activate it, to set its strength and to fill its exemption whitelist. The app features a strong set of rules - there are over 45.000 of them at its strongest setting - to ensure an outstanding overall performance and a smoother Internet experience. The first and main switch is for activating and de-activating the ad blocker. The second switch does the same to the media data that consumes much of your bandwidth while switch number three looks after your privacy by blocking several tracking mechanisms from access to your website.

You also have the option of defining the strength of your ad blocker. You can choose between three different settings with the strongest abiding by all 45,000+ rules. This huge rule set filters out specific ads and media content, making it one of the strongest ad blockers available in the app store. Finally, there's the whitelist feature. This is the place for exceptions to the rules. Here you can exclude pages from being automatically blocked and every page that you list will be unaffected by the app.

The trouble with many ad blockers on the market is that they often have pre-arranged deals going on that allow some ads and not others. This kinda defeats the purpose of an ad blocker, to my mind. Peace of Mind can't be accused of that however. It offers straight ahead, no nonsense, ad blocking along with the filtering of unwanted media data while protecting your private information from being shared. You can choose your own level of blocking and fully customize the filtering to allow certain pages to be unaffected by the block. This gives you total control over what you see and what you don't and leads to a much more relaxed surfing experience on your mobile.

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