Published 15 May 2013
[cont'd] you want to add a lot of experimental content while you are away from the office and 'on the fly.' Rather than just letting the tool figure out which one is the best, SubIntent lets you not only add as many variations you want, whenever you want but also rolls all these new experiments into the mix and the app sorts them into order automatically.
With an app like SubIntent, you will never have to scratch you head wondering what constitutes statistically significant content because this clever little app will do it all for you and optimize your content. It ensures that the stuff that gets the most attention on your website is the stuff that they really want to see. It even sort anything that you put in there haphazardly and rotates it to see what works and what doesn't. SubIntent will optimize your website's pages to show the most effective variations automatically. It really couldn't be any easier to use and you can literally throw stuff at it and the app will prioritize it automatically. Think of SubIntent as your conversion rate optimization auto-pilot. It might be a bit of a mouthful but it could be the most important app that a web designer has at their disposal.