YIX View website

The first online and in-person game to use GIFs to get your message across

Editor's review Page 2 of 3

Published 13 Jul 2014

[cont'd] a fantastic opportunity to align relevant brand content with the themes and topics used in YIX play. You'll be pleased to know that the branded GIF animation is always relevant and is of a high standard, so you won't feel as if you are being sold something. Unlike most online games, YIX also comes with Party Play beta for living room game play and is one of the first mobile games that allow users to play with others whether it be in-person or when they are on the go. In person play currently works with Apple AirPlay and the developers have plans to extend Party Play through other devices like Xbox and Chromecast.
 
The idea behind YIX was to create a game that raised the happiness of the planet. I'm not sure they've achieved quite those heady heights yet but they've certainly created a game that can be a heck of a lot of fun. Cleverly, they have also added the opportunities for companies to get involved by producing sponsored content and allowing GIFs to have a commercial component - call it advertising if you like - to provide some of the entertainment. YIX offers something new for the online - and home - gamer and is fun to play and easy to use. There's no doubt that GIF use has increased exponentially of late and YIX gives them a chance to shine as well as giving brands a chance to spread a commercial message...